Market Outlook: South Korea

South Korea has profiled itself as one of Asia's most developed and influential countries. With smart and sustainable solutions, South Korea is at the forefront in many segments where Swedish companies can act as suppliers.

South Korea is Sweden´s third-largest export market in Asia and about 120 Swedish companies are established in a broad range of industries. South Korea´s national focus is on Green and Digital transformation.

In this Market Outlook, Mr Johannes Andreasson​, Deputy Head of Mission at the Embassy of Sweden Seoul​, will give an overview of the current political situation in the country, including his views on the upcoming election in South Korea. Mr Johan Chun​, Swedish Trade Commissioner to South Korea and Market Area Manager Business Sweden​, will then take a deep dive into what business opportunities are emerging for Swedish companies and how to best ride on this "K-wave".

Join us in this session to better understand what it takes for a Swedish company to succeed in South Korea.

Agenda:

• 8:30- 9:10 am: Presentation byMr Johannes Andreasson​, Deputy Head of Mission at the Embassy of Sweden Seoul​and ​​Mr Johan Chun​, Swedish Trade Commissioner to South Korea and Market Area manager Business Sweden​.
• 9:10-9:30 am: Q&A.

Log-in details for the webinar will be sent to registered participants prior to the event.