The Impact of COVID-19 on SMEs in E-commerce

********** Registration open via external link here​ **********

EuroCham Singapore ​and the South-East Asia IP SME Helpdesk​ are happy to invite SwedCham members to this webinar (free of charge) which aims to bring together the perspectives of SME owners, e-commerce service providers, and international Intellectual Property experts for a discussion on the new developments of online counterfeit sales and useful tips to promptly take down the infringing products from E-commerce platforms.

With the global pandemic drastically altering the purchasing patterns of consumers, SMEs have increasingly engaged with e-commerce services. With more entrepreneurs expanding their business to e-commerce platforms, this shift creates fertile ground for the dramatically increasing sales of counterfeit products online. In the moment of digital push, what should SMEs do to fight against the overwhelming fake products online and safely harness the opportunities for development in the new landscape?

Agenda:

4.45 pm: Waiting Room Opens

5.00 pm: Welcome Remark by EuroCham and the SEA IP SME Helpdesk

5.05 pm: Introduction by Ms Sharmini Lohadhasan, EuroCham IPR Committee Chair​

5.10 pm: Brief presentations by the following speakers:

• Valentina Salmoiraghi​, International Trademark Association​ , International Anticounterfeiting and Policy Advisor at International Trademark Association (INTA)​
• Xavier de Bure​,Co-Founder and Managing Director at BABYZEN​
• Joyce Ang​, SVP, Intellectual Property Protection at Lazada​

5.40 pm: Panel Discussion and Q&A

6.00 pm: Closing Remark

NB: Registration open via the external link here​