The social media revolution has saturated business. With an unprecedented 61% increase in users in Singapore from 2019, LinkedIn has emerged as the top online networking platform for professionals and companies alike.
LinkedIn reports that six people find employment on the platform every minute and that 73% of buyers are more likely to consider a brand if the salesperson contacts them via the platform.
In this interactive workshop, conducted by Sorelle Henricus, founder of Execute Writer, we'll explore how LinkedIn is evolving as a platform, the mindset of LinkedIn users today, and how to work smarter rather than harder to increase your organic reach on the platform as a business or personal brand.
The workshop will cover:
How to craft a clear and engaging personal profile
How to leverage employee content to build your brand reputation
Practical guidance on building LinkedIn strategies designed to spark conversations, showcase your expertise, and position yourself as a thought leader.
Agenda:
8:15-8:30 am: Registration with coffee/tea and light refreshments